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Brand and website · Live

From a phone number to a real brand.

A local landscaper running lawn care, hardscaping and seasonal cleanup was operating entirely on word of mouth and a phone number, with growth capped by how many people he could talk to in a week.

LawnSkapers: the desktop and phone screens, rendered in 3D
01 · Service finderOn a phone

The problem

No website, and no way for new customers to see the work or request a quote without a call. Every lead had to come through a conversation, so growth was capped by the calendar.

The service finder that points a visitor to the right service
02 · On a phoneThe front door

What I built

A brand identity and service-first website: every service listed with clear descriptions, a portfolio of completed work, and a direct path to request an estimate. Domain secured, and a multi-brand strategy coordinated alongside a companion project, all built to be owned outright, with no monthly platform fees.

The LawnSkapers home page on a phone
03 · The front doorService finder

The result

As of November 2026, live at lawnskapers.com, with its companion client portal live at portal.lawnskapers.com. New customers can see the work and ask for a quote without a phone call first.

LawnSkapers home page on a desktop
04 · Property servicesProperty services

The numbers

100%Owned outright
$0/moPlatform fees
2Live properties
LiveSite + portal
Property services, each with a clear description
05 · Four-step processFour-step process

Built with

Web designBrandingDNSSelf-hosted
The four-step process from first call to finished yard